diff --git a/public/images/emails/nodebb.png b/public/images/emails/nodebb.png
new file mode 100644
index 0000000000..11ac9507ad
Binary files /dev/null and b/public/images/emails/nodebb.png differ
diff --git a/src/emailer.js b/src/emailer.js
index 38d68102c1..5120ef9caf 100644
--- a/src/emailer.js
+++ b/src/emailer.js
@@ -25,10 +25,17 @@ var fallbackTransport;
 
 var Emailer = module.exports;
 
+Emailer._defaultPayload = {};
 
 Emailer.registerApp = function (expressApp) {
 	app = expressApp;
 
+	Emailer._defaultPayload = {
+		url: nconf.get('url'),
+		site_title: meta.config.title || 'NodeBB',
+		'brand:logo': nconf.get('url') + meta.config['brand:logo'],
+	};
+
 	// Enable Gmail transport if enabled in ACP
 	if (parseInt(meta.config['email:GmailTransport:enabled'], 10) === 1) {
 		transports.gmail = nodemailer.createTransport(smtpTransport({
@@ -55,6 +62,9 @@ Emailer.send = function (template, uid, params, callback) {
 		return callback();
 	}
 
+	// Combined passed-in payload with default values
+	params = Object.assign({}, Emailer._defaultPayload, params);
+
 	async.waterfall([
 		function (next) {
 			async.parallel({
diff --git a/src/messaging/notifications.js b/src/messaging/notifications.js
index 5d433b2c33..12640def03 100644
--- a/src/messaging/notifications.js
+++ b/src/messaging/notifications.js
@@ -124,8 +124,6 @@ module.exports = function (Messaging) {
 						subject: '[[email:notif.chat.subject, ' + messageObj.fromUser.username + ']]',
 						summary: '[[notifications:new_message_from, ' + messageObj.fromUser.username + ']]',
 						message: messageObj,
-						site_title: meta.config.title || 'NodeBB',
-						url: nconf.get('url'),
 						roomId: messageObj.roomId,
 						username: userData.username,
 						userslug: userData.userslug,
diff --git a/src/socket.io/admin.js b/src/socket.io/admin.js
index 6f1345afdd..304fdd831c 100644
--- a/src/socket.io/admin.js
+++ b/src/socket.io/admin.js
@@ -228,8 +228,6 @@ SocketAdmin.email.test = function (socket, data, callback) {
 	var site_title = meta.config.title || 'NodeBB';
 	var payload = {
 		subject: '[' + site_title + '] Test Email',
-		site_title: site_title,
-		url: nconf.get('url'),
 	};
 
 	switch (data.template) {
diff --git a/src/socket.io/user.js b/src/socket.io/user.js
index d59fad3c58..1ed67276c4 100644
--- a/src/socket.io/user.js
+++ b/src/socket.io/user.js
@@ -128,7 +128,6 @@ SocketUser.reset.commit = function (socket, data, callback) {
 			emailer.send('reset_notify', uid, {
 				username: username,
 				date: parsedDate,
-				site_title: meta.config.title || 'NodeBB',
 				subject: '[[email:reset.notify.subject]]',
 			});
 
diff --git a/src/socket.io/user/ban.js b/src/socket.io/user/ban.js
index d6cfbd6f68..a61a9b83ee 100644
--- a/src/socket.io/user/ban.js
+++ b/src/socket.io/user/ban.js
@@ -107,7 +107,6 @@ module.exports = function (SocketUser) {
 				var siteTitle = meta.config.title || 'NodeBB';
 				var data = {
 					subject: '[[email:banned.subject, ' + siteTitle + ']]',
-					site_title: siteTitle,
 					username: username,
 					until: until ? utils.toISOString(until) : false,
 					reason: reason,
diff --git a/src/topics/follow.js b/src/topics/follow.js
index 89db6b3d13..62ee424eea 100644
--- a/src/topics/follow.js
+++ b/src/topics/follow.js
@@ -259,7 +259,6 @@ module.exports = function (Topics) {
 								subject: '[' + (meta.config.title || 'NodeBB') + '] ' + title,
 								intro: '[[notifications:user_posted_to, ' + postData.user.username + ', ' + titleEscaped + ']]',
 								postBody: postData.content.replace(/"\/\//g, '"https://'),
-								site_title: meta.config.title || 'NodeBB',
 								username: data.userData.username,
 								userslug: data.userData.userslug,
 								url: nconf.get('url') + '/topic/' + postData.topic.tid,
diff --git a/src/user/approval.js b/src/user/approval.js
index d04686a7b0..4beeab6806 100644
--- a/src/user/approval.js
+++ b/src/user/approval.js
@@ -89,7 +89,6 @@ module.exports = function (User) {
 				var title = meta.config.title || meta.config.browserTitle || 'NodeBB';
 				translator.translate('[[email:welcome-to, ' + title + ']]', meta.config.defaultLang, function (subject) {
 					var data = {
-						site_title: title,
 						username: username,
 						subject: subject,
 						template: 'registration_accepted',
diff --git a/src/user/digest.js b/src/user/digest.js
index 61b727de3a..ffd4f9031e 100644
--- a/src/user/digest.js
+++ b/src/user/digest.js
@@ -136,8 +136,6 @@ Digest.send = function (data, callback) {
 							subject: '[' + meta.config.title + '] [[email:digest.subject, ' + (now.getFullYear() + '/' + (now.getMonth() + 1) + '/' + now.getDate()) + ']]',
 							username: userObj.username,
 							userslug: userObj.userslug,
-							url: nconf.get('url'),
-							site_title: meta.config.title || meta.config.browserTitle || 'NodeBB',
 							notifications: notifications,
 							recent: data.topics,
 							interval: data.interval,
diff --git a/src/user/email.js b/src/user/email.js
index 734e247eb1..9c61211d9a 100644
--- a/src/user/email.js
+++ b/src/user/email.js
@@ -102,7 +102,6 @@ UserEmail.sendValidationEmail = function (uid, options, callback) {
 			var title = meta.config.title || meta.config.browserTitle || 'NodeBB';
 			translator.translate('[[email:welcome-to, ' + title + ']]', meta.config.defaultLang, function (subject) {
 				var data = {
-					site_title: title,
 					username: username,
 					confirm_link: confirm_link,
 					confirm_code: confirm_code,
diff --git a/src/user/reset.js b/src/user/reset.js
index 438d629225..2aaa1d76bb 100644
--- a/src/user/reset.js
+++ b/src/user/reset.js
@@ -85,7 +85,6 @@ UserReset.send = function (email, callback) {
 		function (subject, code, next) {
 			var reset_link = nconf.get('url') + '/reset/' + code;
 			emailer.send('reset', uid, {
-				site_title: (meta.config.title || 'NodeBB'),
 				reset_link: reset_link,
 				subject: subject,
 				template: 'reset',
diff --git a/src/views/emails/welcome.tpl b/src/views/emails/welcome.tpl
index 3ac45b06cd..6f126a7754 100644
--- a/src/views/emails/welcome.tpl
+++ b/src/views/emails/welcome.tpl
@@ -173,12 +173,22 @@
 			<td>
 			<![endif]-->
 
+			<!-- Email Header : BEGIN -->
+			<table role="presentation" cellspacing="0" cellpadding="0" border="0" align="center" width="100%" style="max-width: 600px;">
+				<tr>
+					<td style="padding: 20px 0; text-align: center">
+						<img src="http://juliantest.nodebb.com/assets/images/emails/nodebb.png" height="100" width="245" alt="alt_text" border="0" style="height: auto; background: #dddddd; font-family: sans-serif; font-size: 15px; line-height: 20px; color: #555555;">
+					</td>
+				</tr>
+			</table>
+			<!-- Email Header : END -->
+
 			<!-- Email Body : BEGIN -->
 			<table role="presentation" cellspacing="0" cellpadding="0" border="0" align="center" width="100%" style="max-width: 600px;">
 
 				<!-- Hero Image, Flush : BEGIN -->
 				<tr>
-					<td bgcolor="#ffffff" style="text-align: center; background-image: url(http://juliantest.nodebb.com/assets/images/emails/triangularbackground.png); background-size: cover; background-repeat: no-repeat;">
+					<td bgcolor="#efeff0" style="text-align: center; background-image: url(http://juliantest.nodebb.com/assets/images/emails/triangularbackground.png); background-size: cover; background-repeat: no-repeat;">
 						<img src="http://juliantest.nodebb.com/assets/images/emails/emailconfirm.png" width="600" height="" alt="alt_text" border="0" align="center" style="width: 50%; max-width: 600px; height: auto; font-family: sans-serif; font-size: 15px; line-height: 20px; color: #555555;" class="g-img">
 					</td>
 				</tr>
@@ -186,7 +196,7 @@
 
 				<!-- 1 Column Text + Button : BEGIN -->
 				<tr>
-					<td bgcolor="#ffffff">
+					<td bgcolor="#efeff0">
 						<table role="presentation" cellspacing="0" cellpadding="0" border="0" width="100%">
 							<tr>
 								<td style="padding: 40px; font-family: sans-serif; font-size: 15px; line-height: 20px; color: #555555;">